<div dir="ltr"><div class="gmail_quote"><div dir="ltr"><div><p style="box-sizing:border-box;margin:0in 0in 8pt"><font color="#000000" face="arial, sans-serif">Dear Sir/Madam,</font></p><p style="box-sizing:border-box;margin:0in 0in 8pt;text-align:justify;border:none"><font color="#000000" face="arial, sans-serif"><span style="box-sizing:border-box">Education for Nature Vietnam (ENV) has just released our latest Public Service Announcement (PSA) in celebration of International Tiger Day today. The PSA, titled </span><a href="https://youtu.be/QxDruvVjcXo" rel="noreferrer" style="box-sizing:border-box;text-decoration-line:none;background-color:transparent;vertical-align:baseline" target="_blank"><i style="box-sizing:border-box">Superstitious</i></a><i style="box-sizing:border-box"><span style="box-sizing:border-box">,</span></i><span style="box-sizing:border-box"> brings the audience face-to-face with superstitions still common in Vietnam, some harmless, and others destroying Earth's wildlife.</span></font></p><p style="box-sizing:border-box;margin:0in 0in 8pt;text-align:justify;border:none"><font color="#000000" face="arial, sans-serif"><a href="https://youtu.be/QxDruvVjcXo" rel="noreferrer" style="box-sizing:border-box;text-decoration-line:none;background-color:transparent;vertical-align:baseline" target="_blank"><i style="box-sizing:border-box">Superstitious</i></a><span style="box-sizing:border-box"> engages the audience through jovial characters and a lighthearted mood as a Vietnamese family goes about their day. As the first day of the lunar month, it's a very superstitious time, and the viewer is taken on a comical journey from one superstition to the next.</span></font></p><div style="text-align:center"><img src="cid:ii_kd746urf0" alt="Xau ho vi cao ho.jpg" width="472" height="247"><br></div></div><div style="text-align:center"><br></div><div style="text-align:center"><p style="box-sizing:border-box;margin:0in 0in 8pt;color:rgb(44,54,58);text-align:justify;border:none"><span style="box-sizing:border-box;color:black"><font face="arial, sans-serif">"This PSA aims to appeal to a wider audience by using humor to capture people's attention," says Ms. Nguyen Thi Phuong Dung, ENV's Vice Director. "The continued use of tiger bone glue in Vietnam is a serious concern, however, we can captivate more minds by presenting the problem from a different perspective that is easier for the public to relate to."</font></span></p><p class="MsoNormal" style="margin:0in 0in 0.0001pt;text-align:start"><font face="arial, sans-serif">While ENV’s Public Awareness fights the illegal tiger trade by reducing consumer demand for tiger bone glue, ENV’s Wildlife Crime Unit continues to combat the illegal tiger trade by collaborating with law enforcement to respond to tiger crimes. <span style="text-align:justify">From January 1, 2019 to June 30, 2020, ENV’s Wildlife Crime Unit recorded </span><b style="text-align:justify">720 tiger crime violations.</b><span style="text-align:justify"> These violations include the confiscation of 17 frozen tiger cubs, as well as tiger trophies, skins, claws, teeth, skeletons, a skull, a tail, and even 3 live tigers. </span></font></p><br></div><div style="text-align:center"><p style="box-sizing:border-box;margin:0in 0in 8pt;color:rgb(44,54,58);text-align:justify;border:none"><span style="box-sizing:border-box;color:black"><font face="arial, sans-serif"><i>Superstitious </i>is part of ENV's long-term efforts to reduce consumer demand for products made from tigers and combat the illegal tiger trade. The new PSA will be aired on national and provincial television channels in Vietnam, and displayed on Vietnam's national railway, reaching millions of people travelling through rural and urban areas. It will also be broadcast virally through ENV's social media channels.</font></span></p><p style="box-sizing:border-box;margin:0in 0in 8pt;color:rgb(44,54,58);text-align:justify;border:none"><span style="box-sizing:border-box;color:black"><font face="arial, sans-serif">ENV would like to thank the U.S. Fish and Wildlife Service and FOUR PAWS International for their contributions to produce this PSA. ENV also acknowledges local and national TV stations and RailTV for broadcasting this important message to the people of Vietnam.</font></span></p><p style="box-sizing:border-box;margin:0in 0in 8pt;color:rgb(44,54,58);text-align:justify;border:none"><span style="box-sizing:border-box;color:black"><font face="arial, sans-serif">The ongoing battle to end Vietnam's illegal tiger trade will not be lost, and ENV appreciates those who continue to stay up-to-date on our progress, especially today, on International Tiger Day.</font></span></p></div><div><br></div><div>--------------------------------- <br clear="all"><div><div dir="ltr" data-smartmail="gmail_signature"><div dir="ltr"><div><div dir="ltr"><div><div dir="ltr"><div><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><p style="font-size:12.8px;margin:0cm 0cm 0.0001pt"><font face="Arial, sans-serif" color="#000000"><span style="font-size:13.3333px"><b>Communications Team</b></span></font></p><p style="margin:0cm 0cm 0.0001pt;font-size:11pt;font-family:Calibri,sans-serif"><b><span lang="EN-US" style="font-size:10pt;font-family:Arial,sans-serif"><font color="#000000">Education for Nature - Vietnam (ENV)</font></span></b></p><p style="color:rgb(80,0,80);font-size:12.8px;margin-right:0in;margin-left:0in"><span id="m_-6174207184920751549gmail-m_-3241309226876299624m_2784202452440922148m_-7179973534759743043gmail-m_-4479748808840040599gmail-m_-942425800089135474gmail-m_4462818731962999292gmail-m_7551316940909838375m_553546123179972288m_7512371244258584304gmail-m_8509720384775147414gmail-m_7293197803825176863m_7450703830528590749m_-3057714496258490079m_-1444184722920673517m_-2393036730851190009m_-7121432933424197191gmail-m_-6532045289251117371gmail-m_-8996825863397361347gmail-docs-internal-guid-a388a77b-7fff-6b29-e046-7baa5a05e253"></span></p><div style="color:rgb(80,0,80)"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><p style="margin-right:0in;margin-left:0in;font-family:"Times New Roman",serif"><img src="https://drive.google.com/uc?id=13gL9yjlTF7zXhEycpxoiKVM4uujr-xVk&export=download" width="174" height="87" style="margin-right:0px"> <br></p><p style="color:rgb(34,34,34);margin:0cm 0cm 0.0001pt;font-size:11pt;font-family:Calibri,sans-serif"><span lang="EN-US" style="font-size:10pt;font-family:Arial,sans-serif"><b>Address</b>: Block 17T5, 17th floor, Room 1701, Hoang Dao Thuy Street, Cau Giay District, Hanoi, Vietnam<u></u><u></u></span></p><p style="color:rgb(34,34,34);margin:0cm 0cm 0.0001pt;font-size:11pt;font-family:Calibri,sans-serif"><span lang="FR" style="font-size:10pt;font-family:Arial,sans-serif"><b>Tel:</b> +844 6281 5424<u></u><u></u></span></p><p style="color:rgb(34,34,34);margin:0cm 0cm 0.0001pt;font-size:11pt;font-family:Calibri,sans-serif"><span lang="FR" style="font-size:10pt;font-family:Arial,sans-serif"><b>Email:</b> <a href="mailto:communication.env@gmail.com" target="_blank">communication.env@gmail.com</a></span></p><p style="color:rgb(34,34,34);margin:0cm 0cm 0.0001pt;font-size:11pt;font-family:Calibri,sans-serif"><span lang="EN-US" style="font-size:10pt;font-family:Arial,sans-serif"><b>Website</b>: <span style="color:blue"><a href="http://www.envietnam.org/" target="_blank">www.e</a><a href="http://nv4wildlife.org/" target="_blank">nv4wildlife.org</a></span><u></u></span></p><p style="color:rgb(34,34,34);margin:0cm 0cm 0.0001pt;font-size:11pt;font-family:Calibri,sans-serif"><span lang="EN-US" style="font-size:10pt;font-family:Arial,sans-serif"><b>Facebook</b>: <span style="color:blue"><a href="https://www.facebook.com/EducationforNatureVietnam" target="_blank">https://www.facebook.com/EducationforNatureVietnam</a></span><u></u><u></u></span></p><div style="color:rgb(34,34,34)"><font face="arial, helvetica, sans-serif"><b>Help us fight wildlife crime by making a donation</b>: <a href="http://bit.ly/2bxqGoS" target="_blank">http://bit.ly/2bxqGoS</a></font></div></div></div></div></div></div></div></div></div></div></div></div></div></div></div></div></div></div></div></div></div></div></div></div></div></div></div></div></div></div></div></div></div></div></div></div></div></div>
</div></div>