<div dir="ltr"><div class="gmail_quote"><div dir="ltr"><div><b>Dear Sir/Madam,</b></div><div><br></div><div><p class="MsoNormal" style="margin:0in 0in 0.0001pt;font-size:12pt;font-family:"Times New Roman",serif"><span lang="EN-US" style="font-size:10pt;font-family:Arial,sans-serif">Education for Nature Vietnam (ENV) debuts
the newest Public Service Announcement (PSA), <b><i><a href="https://youtu.be/HJWSSzSf2iE" style="color:blue" target="_blank">Bear Karma</a></i></b>, shinning
a light onto the dark reality of Vietnamese bear bile farms which keep modern-day
Vietnam bound to adverse practices of the past.</span></p><p class="MsoNormal" style="margin:0in 0in 0.0001pt;font-size:12pt;font-family:"Times New Roman",serif"><span lang="EN-US" style="font-size:10pt;font-family:Arial,sans-serif"><br></span></p><div style="text-align:center"><img src="cid:ii_knsqfo8n0" alt="First scence.png" width="501" height="281" style="margin-right:0px"></div><p class="MsoNormal" style="margin:0in 0in 0.0001pt;font-size:12pt;font-family:"Times New Roman",serif"><span lang="EN-US" style="font-size:10pt;font-family:Arial,sans-serif"></span><span lang="EN-US" style="font-size:10pt;font-family:Arial,sans-serif"></span></p><p class="MsoNormal" style="margin:0in 0in 0.0001pt;font-size:12pt;font-family:"Times New Roman",serif"><span style="font-family:Arial,sans-serif;font-size:10pt">Confined, confused, and completely
helpless, </span><a href="https://youtu.be/HJWSSzSf2iE" style="font-family:Arial,sans-serif;font-size:10pt;color:blue" target="_blank">the PSA</a><span style="font-family:Arial,sans-serif;font-size:10pt"> opens as a bear
bile user must now endure the extraction of his own bile. Personifying the experience
of bears held captive for their bile, the PSA’s surreal perspective exposes the
very real world of wildlife exploitation that continues in Vietnam due to
demand.</span></p><p class="MsoNormal" style="margin:0in 0in 0.0001pt;font-size:12pt;font-family:"Times New Roman",serif"><span style="font-family:Arial,sans-serif;font-size:10pt"><br></span></p><p class="MsoNormal" style="margin:0in 0in 0.0001pt;font-size:12pt;font-family:"Times New Roman",serif"><span lang="EN-US" style="font-size:10pt;font-family:Arial,sans-serif">“ENV’s <a href="https://youtu.be/HJWSSzSf2iE" style="color:blue" target="_blank">latest PSA</a> ends with a strong message
to the public that humans must change our relationship with nature to avoid
negative consequences,” states Dung Nguyen, Vice Director of ENV. “We need to
end the cruel and illegal bear bile business, and give the remaining captive
bears a better life at rescue centers.”</span></p><p class="MsoNormal" style="margin:0in 0in 0.0001pt;font-size:12pt;font-family:"Times New Roman",serif"><span lang="EN-US" style="font-size:10pt;font-family:Arial,sans-serif"> </span></p><p class="MsoNormal" style="margin:0in 0in 0.0001pt;font-size:12pt;font-family:"Times New Roman",serif"><span lang="EN-US" style="font-size:10pt;font-family:Arial,sans-serif">After the most successful year yet for
the movement to end bear bile farming, which saw a total of <b>32</b> bears voluntarily transferred from
bear farms to rescue centers in 2020. “Vietnam
is clearly on its way to eliminating this illegal industry,” says Dung. As of April
22, 2021, a total of <b>369</b> bears still
remain on bear bile farms in <b>24</b>
provinces. In this respect, ENV is calling on the remaining 24 provinces and
cities, including the nation’s capital of Hanoi, to join the rest of Vietnam in
putting an end to bear bile farms in their jurisdictions. </span></p><p class="MsoNormal" style="margin:0in 0in 0.0001pt;font-size:12pt;font-family:"Times New Roman",serif"><span lang="EN-US" style="font-size:10pt;font-family:Arial,sans-serif"> </span></p><p class="MsoNormal" style="margin:0in 0in 0.0001pt;font-size:12pt;font-family:"Times New Roman",serif">
</p><p class="MsoNormal" style="margin:0in 0in 0.0001pt;font-size:12pt;font-family:"Times New Roman",serif"><span lang="EN-US" style="font-size:10pt;font-family:Arial,sans-serif">“</span><span lang="EN-US" style="font-size:10pt;font-family:Arial,sans-serif">In 2021, ENV continues efforts to convince bear farmers to give up their
bears while working with authorities to do the same</span><span lang="EN-US" style="font-size:10pt;font-family:Arial,sans-serif">,”
Dung remarks. “But the responsibility to end this outdated and illegal industry
is not only on authorities and bear farm owners, it’s also up to the people of
Vietnam to end demand for bear bile.”</span></p><p class="MsoNormal" style="margin:0in 0in 0.0001pt;font-size:12pt;font-family:"Times New Roman",serif"><span lang="EN-US" style="font-size:10pt;font-family:Arial,sans-serif"><br></span></p><p class="MsoNormal" style="margin:0in 0in 0.0001pt;font-size:12pt;font-family:"Times New Roman",serif"><span lang="EN-US" style="font-size:10pt;font-family:Arial,sans-serif">Please see <a href="https://youtu.be/HJWSSzSf2iE" target="_blank">the film</a> and </span><span style="font-family:Arial,Helvetica,sans-serif;font-size:small">media statement attached.</span></p></div><br clear="all"><div><div dir="ltr" data-smartmail="gmail_signature"><div dir="ltr"><p style="color:rgb(0,0,0);font-family:Arial,"Helvetica Neue",Helvetica,sans-serif;text-align:justify;line-height:1.5;word-break:break-word;font-size:14px;margin:0px">---------------------------------------------------</p><p style="color:rgb(34,34,34);font-size:12.8px;margin:0cm 0cm 0.0001pt"><font face="Arial, sans-serif" color="#000000"><span style="font-size:13.3333px"><b>Communications Team</b></span></font></p><p style="color:rgb(34,34,34);margin:0cm 0cm 0.0001pt;font-size:11pt;font-family:Calibri,sans-serif"><b><span lang="EN-US" style="font-size:10pt;font-family:Arial,sans-serif"><font color="#000000">Education for Nature - Vietnam (ENV)</font></span></b></p><p style="color:rgb(80,0,80);font-size:12.8px;margin-right:0in;margin-left:0in"><span></span></p><div style="color:rgb(80,0,80)"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><p style="margin-right:0in;margin-left:0in;font-family:"Times New Roman",serif"> <span></span><span></span><img src="https://docs.google.com/uc?export=download&id=1cuj_dGwQgy3ieWtBI3pvSIwcFlPpU6ex&revid=0B-fWbouKlqKbZ1RsRUdodVd0MGI2cThLS2NUL1UwUS9VL09rPQ" width="200" height="108" style="color:rgb(0,0,0);font-family:Arial,"Helvetica Neue",Helvetica,sans-serif;font-size:14px;text-align:justify"><br></p><p style="color:rgb(34,34,34);margin:0cm 0cm 0.0001pt;font-size:11pt;font-family:Calibri,sans-serif"><span lang="EN-US" style="font-size:10pt;font-family:Arial,sans-serif"><b>Address</b>: Block 17T5, 17th floor, Room 1701, Hoang Dao Thuy Street, Thanh Xuan District, Hanoi, Vietnam<u></u><u></u></span></p><p style="color:rgb(34,34,34);margin:0cm 0cm 0.0001pt;font-size:11pt;font-family:Calibri,sans-serif"><span lang="FR" style="font-size:10pt;font-family:Arial,sans-serif"><b>Tel:</b> +844 6281 5424<u></u><u></u></span></p><p style="color:rgb(34,34,34);margin:0cm 0cm 0.0001pt;font-size:11pt;font-family:Calibri,sans-serif"><span lang="FR" style="font-size:10pt;font-family:Arial,sans-serif"><b>Email:</b> <a href="mailto:communication.env@gmail.com" style="color:rgb(17,85,204)" target="_blank">communication.env@gmail.com</a></span></p><p style="color:rgb(34,34,34);margin:0cm 0cm 0.0001pt;font-size:11pt;font-family:Calibri,sans-serif"><span lang="EN-US" style="font-size:10pt;font-family:Arial,sans-serif"><b>Website</b>: <span style="color:blue"><a href="http://www.envietnam.org/" style="color:rgb(17,85,204)" target="_blank">www.e</a><a href="http://nv4wildlife.org/" style="color:rgb(17,85,204)" target="_blank">nv4wildlife.org</a></span><u></u></span></p><p style="color:rgb(34,34,34);margin:0cm 0cm 0.0001pt;font-size:11pt;font-family:Calibri,sans-serif"><span lang="EN-US" style="font-size:10pt;font-family:Arial,sans-serif"><b>Facebook</b>: <span style="color:blue"><a href="https://www.facebook.com/EducationforNatureVietnam" style="color:rgb(17,85,204)" target="_blank">https://www.facebook.com/EducationforNatureVietnam</a></span></span></p><p style="color:rgb(34,34,34);margin:0cm 0cm 0.0001pt;font-size:11pt;font-family:Calibri,sans-serif"><span lang="EN-US" style="font-size:10pt;font-family:Arial,sans-serif"><b style="font-family:arial,helvetica,sans-serif;font-size:small">Help us fight wildlife crime by making a donation</b><span style="font-family:arial,helvetica,sans-serif;font-size:small">: </span><span style="color:rgb(80,0,80);font-family:Arial,Helvetica,sans-serif;font-size:small;background-color:transparent"><a href="http://bit.ly/ActionAgainstExtinction" style="color:rgb(17,85,204)" target="_blank">http://bit.ly/ActionAgainstExtinction</a></span></span></p><p style="color:rgb(34,34,34);margin:0cm 0cm 0.0001pt;font-size:11pt;font-family:Calibri,sans-serif"><span lang="EN-US" style="font-size:10pt;font-family:Arial,sans-serif"><br></span></p></div></div></div></div></div></div></div></div></div></div></div></div></div></div></div>
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