Communications Lead

SAIGONCHILDREN – ORGANISATION PROFILE

Saigonchildren is a UK registered charity working exclusively in Vietnam. The vision for saigonchildren is to remove barriers to education in Vietnam. Our mission is that:

“Saigonchildren enables disadvantaged children in Vietnam to reach their full potential through receiving a quality education relevant to their needs.”

Saigonchildren is committed to the education of disadvantaged children from Tra Vinh on the southern coast to Tuyen Quang in the far north of Vietnam. We help by providing access to a good education and able to sustain themselves and their families.

Education is the most lasting and effective way we can help children and their families to escape from the cycle of poverty and it represents a double investment – an investment in the children but also an investment in the future of Vietnam. Saigonchildren has built up a reputation as a strong and effective NGO.

Saigonchildren builds schools where there are none or only the most basic provision; we provide scholarships and support to individual children from primary school to university and vocational training; we work with children with autism and other disabilities to provide access to education and we also support local Vietnamese organisations that support children with disabilities.

FUNDRAISING AND COMMUNICATIONS DEPARTMENT - STRUCTURE

Job Title:    Communications Lead
Reports to: Head of Fundraising and Communications (HFC)

Key role and responsibilities

The Communications Lead is a member of Fundraising and Communications Department reporting to HFC. You will work in close harmony with the HFC as well as other key saigonchildren senior managers such as the Director, the Head of Programmes, and especially Programme Manager and Officer. The post holder’s principle responsibilities include:

Communication:

• Working with the HFC to develop the annual communication plan that includes
  
  • Development and meeting annual audience, income and expenditure targets linked to our communication strategy
  • Meeting standards of quality and performance for communication
  • Controlling and managing all outsourced relationships
  • Enabling others within saigonchildren to communicate and fundraise to the necessary levels to support themselves and saigonchildren.

• Develop and implement the promotion of saigonchilden’s brand images and its programmes activities through media channels

• Develop and implement communication plan to promote specific corporate partnerships

• Develop a written contents strategy for materials including printed materials and online materials to support all saigonchildren activities including fundraising, maintaining interest from donors, School-Building events, other programme events, and, where appropriate, the activities of the Director and Heads of departments (newsletter, social media, annual report…)

• Take photos or arrange for photos and videos to be taken as needed and use in materials and technologies to communicate to supporters.

• Develop and implement digital fundraising strategies (campaign cycle, acquisition, conversion, call to donate)

• Develop a strategy to guarantee that saigonchildren is well known and regularly publicized in the local community and a top of mind charity in Vietnam and overseas.

• Guarantee donors’ database management following campaign and communication activities

• Take part into saigonchildren sales strategy (Calendars, cards, products)

• Keep up-to-date on emerging communications technologies that could help saigonchildren promote its mission.

Others

• Other tasks are required by the HFC to fulfil department’s objectives.

Person specification

• Excellent verbal and written communicator and presenter, creative thinker and team player
• Strong project management and organizational skills
• Strong interest in the organization's mission
• Experience in content creation for website and social media content
• Experience in integrated campaign implementation
• High level of comfort with social media and online community building
• Creativity and basic design skills (videos editing, social media visuals)

Required:

• Vietnamese national with a university degree
• A minimum of two years of work experience
• Experience in social media strategy
• Have a sense of branding and campaign strategies
• Possess these skills: Creative thinker, time management, self-management and have a can-do attitude
• Proven track record of achieving results
• Excellent verbal and good written communication skills (in English and Vietnamese)
• Proficiency in using Microsoft Office Tools and design tool (indesign or photoshop)

Core staff responsibilities

The Communications Lead will work closely with 5 other core team members. We work as a team where responsibilities and work are shared across the team. Developing relationships and networks with potential donors and with event participants is essential, as is ensuring events are delivered to saigonchildren standards on deadline. There will therefore be a need for some weekend and evening work in this role.

Our current fundraising events that this post will involve include:

• In 2009 we launched our first ever saigonchildren Summer Ball. This is held in September at a 5* hotel for around 300 guests. This has now become a must-attend date in everyone’s diary.
• We are also the beneficiary of some events organised by other organisations so we need to talk to people to put our name in their minds and assist them as requested in organising their events.
• Charity Cycle Adventure – introduced successfully in 2010 this event continues to develop further and we hope we may be able to offer more similar activities in the future.
• In 2019 we launched the Step Challenge, an amazing 6 weeks digital campaign to raise awareness about autism closed by an offline event that gathered more than 1000 in HCMC and 300,000 online.

Internal relationships

As a key member of the saigonchildren team you will also need to liaise closely with all of your colleagues, specifically:

1. Programme departments

• Liaise regularly with Programme Managers, Head of Programmes to check latest project needs and developments.
• Work with programme department to develop effective project communication.
• Remind and support programme with reporting and communication exposure.

2. Admin & Finance department

• Collaborate with Admin & Finance to build the communication/ events budget.
• Regular forecasting and recording of income and checking income.
• Sales ordering and invoicing.
• Following-up income.
• Co-operating to chase bad debts.

Contact and Deadline

• Please submit resume and cover letter to Ms. Kim Phung at [email protected] by 15th November 2019
• This position is for Vietnamese only.

We thank all applicants but only those selected for an interview will be contacted.